Sales

ROBERT T. SNAVELY, MBA 322 W. Woods Drive (717) 341-0397: cell Lititz, PA 17543 snaves52@dejazzd.com (717) 627-3271: home www.mycareerhighlights.com/robertsnavely   SALES MANAGEMENT/MARKETING MANAGEMENT/BUSINESS DEVELOPMENT  Strategic and Tactical Leadership roles in driving new sales initiatives and analyzing organizational and marketing strategies developing a new territory taking it to $4,000,000 annual volume.   Achieved a 100% retention rate for up to 30 accounts valued at $10M applying strong listening and problem-solving skills to identify creative solutions to customer production problems while targeting in-house production costs reductions.  Designed and implemented a sales/marketing plan, hiring and training 10 sales/public relations staff, and increasing presentations to potential customers by 100%. and exceeded sales goals by 40%   Reduced the advertising and marketing budget 30% by bringing the web page and PR in-house and excelled by identifying a need and developing the solution to those problems.  Researched “Of Shore Outsourcing” when foreign competitors were gaining a foothold and developed alliances within other countries including India, Singapore and Spain introducing programs within these companies.  CORE COMPETENCIES Strategic Analysis Client Relationship Management Technology Integration Revenue Generation New Business Development Product Expansion Internal Consultant Product Development External Consultant Strategic Planning Training/Mentoring Developing Solutions Product Branding Program Management Market Launch CREATIVE CAVES, INC. Lititz, PA 2007-Present An Interior Design Company specializing in design/finishing theme type living areas Founder, Equity Partner  Spearheaded a unique concept of a creative design/idea organization to provide theme rooms and livable areas in basements for the high-end residential market, creating the brand, establishing an advertising and market concept and building a successful business in a down economy.  SERVICE WEB OFFSET CORPORATION Chicago, IL 2005-2007 A specialty Web Offset Printing Company Director: New Business Development  Opened an East Coast Sales Office with a support staff of 7, and 2 sales reps. Researching new markets and methods of penetration and prospecting for new business in this region, driving revenues and building a customer base that fit capabilities of the plant. Major Achievements • Established name recognition on East Coast; joined trade/industry associations in major cities • Built a loyal account base that exceeded goal by 50% and added to Company profitability.  ROBERT T. SNAVELY, MBA snaves52@dejazzd.com Page 2 TEL HAI RETIREMENT COMMUNITY Honeybrook, PA 2004-2005 A large Retirement Community and Healthcare Organization Director of Sales & Marketing  Hired to bring new creative ideas to increase new resident’s census which was lagging over 3 years. Hired new sales associate and developed a sales and marketing plan to reach out to prospects in healthcare facilities in a wider areas increasing prospects by 50% and bringing census to 100%.  Major Achievement • Hired and trained 10 sales and public relations staff for Assisted and Independent Living areas that generated and increase in census goals by 40%  PRESBYTERIAN HOMES, INC. Camp Hill, PA 2003-2004 Assisted Living and Independent Living Community with revenues of $100M Director of Marketing  Developed a marketing campaign after researching market to reach a more focused population, targeting retired military and RV families that increased community tours by 100% over previous year and increased new resident census by 40% for independent living and 505 for Assisted Living. Major Achievements • Decreased expense for home remodeling by negotiating rates and material costs with contractors and suppliers, reducing these costs by 30% • Established a 20 staff committee to create viable marketing plans for an upscale retirement facility and generated an established waiting list of new residence for future upscale community.  BANTA DIRECT MARKETING GROUP Danbury, CT 1998-2000 Printing & Direct Marketing Company with $500M in revenues Account Executive  Responsible for a substantial increase in Sales in the Northeast Corridor partially by devising and implementing a direct mail postcard campaign to specific market segments resulting in a 50% increase in quote requests and 30% increase in revenues.  CADMUS JOURNAL SERVICES Richmond, VA 1995-1998 A $350M Offset and Web Printer Regional Sales Director  Charged with opportunity to manage business development of new technology offered before competition could reach market. Conducted technology seminars with new prospects and present accounts resulting in new business of 35% in the first year and increasing profits by 15%.  THE SHERIDAN GROUP Hanover, PA 1989-1995 A Medical Technology Printer with revenues of $250M Executive Sales EDUCATION Master of Business Administration (MBA) Management Eastern University St. Davids, PA Bachelor of Science, Industrial Education Millersville University Millersville, PA Licensed Life, Health and Annuities Producer Certified Quality Circle Facilitator, Value Engineering Quality Circle Institute Red Bluff, CA Microsoft Products: Access, Excel, Word, PowerPoint, Publisher

snaves52@dejazzd.com | 717-341-0397 | Lititz